KEY PERFORMANCE INDICATORS
HUMAN RESOURCES
SOCIAL RESPONSIBILITIES
Targets:
First 100 days Initiation of long-term working association with the National School of the Arts.
2001-2002:
- Initiation of management “shadow” programmes for members
of previously disadvantaged communities.
- Regular creative workshops and training sessions conducted without charge to participants by leading practitioners of the theatre industry.
2002-2003:
- Construction of annual theatre programme to include and involve all sections of Gauteng Citizens.
INTERNATIONAL RECOGNITION
Targets:
First 100 days -- Establish receiving theatre focus overseas.
2001-2002:
- Minimum of four world-class international companies of
actors, dancers or musicians presented at the theatre.
- Becoming the South African receiving theatre of choice for international promoters, producers and entrepreneurs.
2002-2003:
- First production conceived by and at the theatre
employing South African talent and touring overseas,
thereby creating ongoing revenues for the theatre and participants.
- Regular presentations of Broadway and West End casts at the theatre.
INITIATIVES
Targets:
First 100 days -- Times Square at The Civic retail launch in the theatre foyers.
Establishing of ongoing marketing, training and strategic relationships with brand names such as eTV, Jacaranda 94.2fm, Independent Newspapers, GearHouse SA and Acuity.
2001-2002:
- Re-opening of newly energised and focused Civic Theatre
Gallery.
- Launch of performers and creative artists’ Green Room for exclusive use as rehearsal and auditions space, club house and communications forum.
2002-2003
- Civic Theatre productions touring globally.
- Annual subscription seasons, building new generation of theatregoers.
FINANCIAL
PUBLIC AWARENESS
Targets:
- First 100 days 30%
- 2001-2002 50%
- 2002-2003 70%
